A simpler alternative to Salesforce.
Salesforce is the world’s best-known enterprise CRM platform, with editions from small-business starter plans up to highly customised enterprise deployments. Doodali is one app for small businesses, CRM, inbox, projects, invoicing and AI, for £19.99 a month, with unlimited users.
The short version
How it’s priced
Salesforce: Salesforce is priced per user, per month, by edition, with AI and other capabilities often priced separately.
Doodali: £19.99 a month plus VAT. Unlimited users, every feature. Texts, calls and AI use credits, with 500 free each month for AI.
A team of eight
On per-user pricing, a team of eight pays for eight seats, more as you grow, and more again for higher tiers.
On Doodali, the team of eight, or eighty, costs £19.99 a month for the business.
Salesforce is a great choice if…
- Almost unlimited customisation and scale
- A vast ecosystem of apps and consultants
- Built for large and complex sales organisations
Doodali suits you better if…
- You’re a small business that wants to be up and running today
- You don’t want consultants or admins to run your CRM
- Your whole team needs it without per-user costs
- You want inbox, projects and invoicing included
Everything, for £19.99 a month.
No tiers, no add-ons for the essentials, and nothing to upgrade to.
CRM and pipeline
Clients, contacts, deals and follow-ups.
Find out moreShared inbox
Email, WhatsApp, texts, forms and Facebook leads.
Find out moreProjects
Boards, tasks, files and time tracking.
Find out moreInvoicing
Card payments and Xero sync.
Find out moreOnline booking
Booking pages from your free times.
Find out moreE-signatures
Contracts signed on any phone.
Find out moreAI built in
Ask Doodali, AI replies and agents.
Find out moreSeveral businesses
Each separate, all in one login.
Find out moreMoving from Salesforce
Export your contacts, companies and deals from Salesforce as spreadsheets and import them into Doodali, it matches the columns for you. Try it free for 14 days, no card needed.
Compared in September 2026 from Salesforce’s own website. Features and prices change, so check Salesforce’s site for the latest. Salesforce is a trademark of its owner; Doodali isn’t affiliated with it.
Questions,
answered.
Anything else, ask, a real person replies.
Is Doodali only for very small businesses?
It suits businesses from one person to teams of dozens, and owners running several companies. Very large or complex sales organisations may need an enterprise platform.
Does Doodali have AI like Salesforce?
Doodali includes Ask Doodali, AI replies, AI agents and an AI receptionist, paid for with credits. Each business gets 500 free credits a month for AI; the receptionist’s calls use credits you top up.
How much does Doodali cost?
£19.99 a month plus VAT, with unlimited users and every feature. There’s a 14-day free trial, no card needed.
Where is Doodali from?
Doodali is made in the UK by Arc Media Group Ltd.
Other comparisons
Try Doodali alongside Salesforce.
Bring one business across and see how it feels. If it isn’t better than what you have now, nothing’s lost.